Earlier this year, Powerhouse got the amazing opportunity to work with some of the folks from Funny or Die on creating an animation/live action hybrid music video for DC-based rapper Wale. We worked closely with the fantastic Director Brothers who are well
known for YouTube phenomenon The Gorburger Show,
as well as ads for Old Milwaukee and Jeff Gordon’s Harlem Shake for Pepsi Max.
The video,
sponsored by the team at Skullcandy, features
throwback animation inspired by some of Wale’s favorite old 8-bit games, with
segments based on Streets of Rage, Outrun, Altered Beast, and NBA Jam, amongst
a few others. ‘Back 2 Ballin’ which features French Montana, is the lead
single off of Wale’s 2012 mixtape ‘Folarin.’ His 3rd studio album,
“The Gifted,” just released on June 24, 2013.
Check out the official release announcement on Skullcandy's blog: http://www.skullcandy.com/blog/2013/07/08/wale-goes-digital-in-funny-or-dies-latest-video.Music1
As well as this great review from Hip Hop Wired: http://hiphopwired.com/2013/07/09/wale-ft-french-montana-back-2-ballin-video/
