Tuesday, April 30, 2013

A Webby, a CLIO, and the Continuation of Humanity...

The Powerhouse team was informed today that the delightfully absurd Dikembe Mutombo Old Spice project we worked on last fall won some very prestigious advertising awards!

First of all, a HUGE congratulations to the entire team at Wieden + Kennedy Portland, Driftlab, and Adam Atomic for their work conceptualizing, writing, and developing this game. We had a blast working with every single person on the team.

Dikembe Mutombo's 4 1/2 Weeks to Save the World won BOTH the Webby AND the People's Voice Award in the Game or Application Category as well as the Promotions and Contests Category. A very rare and impressive feat if we do say so ourselves...

It ALSO won the Gold Prize in the Digital/Mobile category for a CLIO Award! Check out this great summary video they posted about the entire campaign, featuring some of our cinematic animation.

Thanks again to everyone who was involved with this project! We, as always, did it for friendshiiiiiiiiiiiiiiiiiiiiiip.

1 comment:

  1. Explanation videos may be about how to build a makeshift tree house. It is often a good idea to use animated videos to send home the message. Such an explainer video can have particularly strong impact on children. The video can even be set as the homepage video. This is important because the video may hold the key information to the site as well.